When Mosaic Safaris asked us to come up with a brand that best reflected their bespoke travel services, we had no idea what a creative journey we were about to embark upon!

Our research revealed that the word ‘safari’ is derived from the Swahili word for journey, and so began ours, with a cast of elephants, journeywomen, globes and other props all coming in to play… but none quite seemed to fit.

Then, VOILA! We realised that the collective term for giraffes is a ‘journey of giraffes’ and the giraffe motif started to take shape; its chiseled spots fitting perfectly with the mosaic theme which represents the detail of each journey’s hand crafted itinerary. Our client was thrilled and so are we.